Apps people
keep opening.
An app has to earn its place on a home screen. We design and ship web and mobile products with a tight core loop, fast onboarding and the instrumentation to prove people come back.
What the work includes
Scope is agreed up front. No mystery line items, no work that exists only to justify a retainer.
Product discovery
Jobs to be done, core loop definition and a ruthless first-release scope that ships in weeks rather than quarters.
Interface design
Mobile-first interaction design and a component library that keeps engineering and design in sync.
Cross-platform builds
React-based web apps and native-feeling mobile apps from a shared codebase, with offline and push where they matter.
Backend & integrations
Authentication, roles, payments, notifications and third-party APIs built to be maintained, not just demoed.
Analytics & iteration
Event tracking, funnels and crash reporting wired before launch, then a prioritised roadmap of improvements.
Store launch
Store listings, review handling and release process — including App Store and Play Store submission.
Timeline
How the
first 90 days run.
Weeks 1–2
Discovery, user flows, technical architecture and a clickable prototype.
Weeks 3–8
Build the core loop end to end, with weekly builds you can actually hold.
Weeks 9–10
Instrumentation, QA on real devices, performance and security pass.
Launch
Store submission, staged rollout, then iteration against real usage data.
Cross-platform first for most products — one codebase, faster iteration. We go native only where performance or platform APIs genuinely require it.
You do, from the first commit. Repositories live in your organisation and handover includes documentation.
Yes. We start with a code and architecture review, then agree what to stabilise, what to rebuild and what to leave alone.
Most clients keep a light monthly retainer for iteration, monitoring and store releases. It is optional, never automatic.
Next step
What are we
building?
Tell us where you want to be found and what you want to sell. You will get a straight answer on scope, sequencing and what we would do in the first 30 days.
Start a project