AI Policy

This policy explains how Implode Media Inc. uses artificial intelligence in our own operations and in client work, and what we expect from ourselves and our partners. It applies to our internal tooling, our delivery process and any AI features we build into client products.

AI tools support our work in the following areas:

• Research, clustering and drafting support for content briefs and outlines.
• Analysis of search, performance and audience data at scale.
• Code assistance, testing and documentation in software delivery.
• Monitoring how generative search engines describe and cite brands.
• AI features built into client products, such as search, summarization and automation.

AI assists, people decide. Every strategy, deliverable and line of code we ship is reviewed by a member of our team before it reaches a client or the public. We do not publish unedited model output as finished work, and factual claims are verified against sources we can cite.

We do not use client data to train foundation models. Where we process client material with third-party AI tools, we use business or API tiers that do not train on submitted content, and we minimise what is sent to only what the task requires.

Confidential, personal or regulated information is not submitted to public consumer AI interfaces. Where such data is essential to a task, we use controlled environments agreed with the client in writing.

Content we produce is written for the audience it serves, not for a detector. We do not generate fake reviews, fake authors, fake credentials or fabricated case studies. Where an AI-generated asset is used in a client’s public material, we recommend disclosure in line with the platform’s rules and the expectations of that audience.

We do not use AI to mass-produce low-value pages intended only to manipulate rankings or to game generative engines. Our optimization work is grounded in producing genuinely useful, accurate, well-structured information — the same standard search engines and AI assistants use to decide what to cite.

AI systems can be confidently wrong and can reflect biases present in their training data. We test outputs against real data and human judgement, and we build guardrails into products we ship: evaluation sets, fallbacks, refusal behaviour and clear escalation paths for users.

A named member of the Implode Media Inc. team is accountable for every engagement that involves AI. If you believe an output we produced is inaccurate, harmful or misattributed, contact us through our contact page and we will investigate and correct it.